Webinar: Designing Change with Your Customers in Mind
Designing Change with Your Customers in Mind Interactive
WEBINAR
This session is designed for those who want to stay competitive by putting their customers at the heart of their business decisions.
In today's competitive market, local businesses have a unique advantage: the ability to quickly adapt and create personalized experiences for their customers. But how do you ensure that the changes you make truly address your customers' needs and lead to lasting business success?
You'll learn how to implement customer-centric practices using human-centered design principles. We'll walk through simple, actionable steps to uncover your customers' biggest pain points, design meaningtul solutions, and make small changes that create big impact.
Come ready to reflect on a challenge you're facing in your business or a solution you're working on. By the end of the session, you'll leave with a clear plan for taking your next step toward innovation and growth - powered by your customers.
Key Takeaways:
- Create a simple, actionable plan to create or test a solution after the webinar.
- Learn to define the real problem before rushing to solutions.
- Understand how to empathize with and listen to your customers.
- Discover how small, customer-driven changes can drive greater success.
Erin Ramirez, founder of Real Change Studio, is an organizational scientist and expert in industrial-organizations psychology. She helps leaders lead their organizations successfully through change so they can achieve sustainable, lasting results. Erin's work has helped organizations-from small businesses to mid-size nonprofits to Fortune 500 companies— make decisions about next steps, navigate transformations and achieve extraordinary results.

Date and Time
Thursday Feb 20, 2025
11:30 AM - 12:00 PM CST
Thursday, February 20
11:30-Noon
Location
Zoom